The Restaurant, Student Workbook: From Concept to Operation

List Price?:
Related ProductsRelated Products

• The Restaurant: From Concept to Operation

Product Description

Technical Information

Customer Reviews

Product Description
The ultimate guide to restaurant success-fully updated and revised

Yes, hard work and a dream are indispensable, but success in the restaurant business requires an arsenal of skills and a vast body of knowledge and access to information. The Restaurant: From Concept to Operation, Fourth Edition provides it all. This easy-to-read guide shows aspiring restaurateurs how to conceive, open, and run any type of restaurant, from fast-food franchise to upscale dining room. This book will equip aspiring restaurant owners to master a broad variety of start-up issues and gain the solid footing they'll need to ensure the restaurant's ongoing success.

You will discover how to choose a suitable concept, find a market gap to fill, develop business and marketing plans, and secure financial backing. Also, you'll learn how to select the perfect location, obtain the necessary permits, create a tantalizing menu, design the interior, and hire and train employees. You'll also acquire the all-important skill of turning first-time customers into regular patrons.

Special features of this new edition include:Increased focus on the independent restaurant Greater emphasis on restaurant business plans, including new exercisesUp-to-date restaurant profiles, including franchises and independentsA new chapter on restaurant operations and control A new chapter on the latest restaurant technology As part of the National Restaurant Association's Education Foundation's Pro Mgmt. Certificate Program, this field-proven guide gives students, chefs, and entrepreneurs all of the skills and information they need to master every challenge and succeed in this highly competitive and rewarding industry.

Rent or Buy The Restaurant: From Concept to Operation, Third ... Rent or Buy The Restaurant: From Concept to Operation, Third Edition and NRAEF Workbook Package - 9780471442462 by John R. Walker (United States International Univ ... The Restaurant: From Concept to Operation - John R. Walker ... A one-stop guide to the business, The Restaurant: From Concept to Operation, Fifth ... The Restaurant, Student Workbook: From Concept to Operation John R. Walker, Donald E ... The Restaurant: From Concept to Operation Paperback - The Restaurant, Student Workbook: From Concept to Operation; Hardcover - The Restaurant: From Concept to Operation; Hardcover - The Restaurant: From Concept to ... Wiley: The Restaurant: From Concept to Operation, 5th Edition Student Companion Site ... The Restaurant: From Concept to Operation, Fifth Edition ... This book also provides information on the latest restaurant technology and ... Amazon.com: Customer Reviews: The Restaurant, Student Workbook ... The Restaurant, Student Workbook: From Concept to Operation by John R. Walker (Paperback - October 5, 2004) 9780471740575 - Alibris Marketplace - Books Online - New, Rare ... The Restaurant, Student Workbook: From Concept to Operation by John R Walker, Donald E Lundberg. See all from $0.99 New only from $33.93 Wiley: The Restaurant: From Concept to Operation, 6th Edition Instructor's Manual to accompany The Restaurant: From Concept to Operation, Sixth Edition ... Companion Website" link above, then click on "LMS Course Student ... The Restaurant: From Concept to Operation Paperback - The Restaurant, Student Workbook: From Concept to Operation Paperback - The Restaurant: from Concept to Operation Hardcover - The Restaurant: From ... Walker: The Restaurant: From Concept to Operation, 6th Edition ... PowerPoint Slides: Learning Management Course Student Resources ... Welcome to the Web site for The Restaurant: From Concept to Operation, Sixth Edition by John R ... The Restaurant: From Concept to Operation by John R Walker (Used ... The Restaurant, Student Workbook: From Concept to Operation by John R Walker, Donald E Lundberg. See all from $6.59 New only from $33.93